#Trends

5 items

A salon model with dark shoulder-length hair striped with bold blonde chunky highlights
Fashion 1999–2005

Chunky Highlights

Thick, bleached stripes in stark contrast against your natural color — the opposite of subtle. Chunky highlights ruled the late '90s and early 2000s, applied at sleepovers with box dye and a plastic cap, and every 2003 yearbook photo proves it.

Guy Fieri, whose spiky bleached frosted tips outlasted the trend
Fashion 1997–2004

Frosted Tips

Short hair gelled into stiff spikes with the tips bleached pale blond — the signature boy-band-era men's look. If a guy on TRL had it, so did half the boys at your school.

A yellow silicone LIVESTRONG wristband on a plain background
Fashion 2004–2007

Livestrong Bands

The yellow silicone gel wristband launched in 2004 by the Lance Armstrong Foundation with Nike, sold for $1 to support people affected by cancer. Tens of millions sold, and it ignited the entire cause-awareness rubber-bracelet craze—soon every color stood for a different charity, and everyone stacked them on their wrists like a visible moral portfolio.

Video thumbnail — 1994 Motorola Pagers Commercial | How We Communicated In The 1990s | Bravo Express Beepers
Trends 1987–1999

Pagers (Beepers)

The numeric pager that showed callback numbers and cryptic codes: 143 meant 'I love you,' 911 meant call me NOW, 411 was gossip time. Clipped to your waistband, getting beeped meant hunting for a payphone with a quarter—and by 1994, 61 million pagers were in use, with Motorola owning roughly 80% of the market.

Illustration of three power bead bracelets in amethyst, tiger's-eye and rose quartz colors with a meaning card
Fashion 1998–2001

Power Bead Bracelets

Stretchy bracelets of round semi-precious stone beads, each color supposedly granting something—happiness, luck, smarts, money—according to the little card on the rack. Stacked a dozen deep on every late-90s wrist, powers pending.