Guess Jeans
Before the mall had logos, it had THE logo: the triangle with the question mark. Guess jeans were the begged-for denim of late-80s and 90s cool, sold by smoldering black-and-white ads that invented the whole idea of the "Guess Girl."
#Mall Fashion
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Steve Madden
The chunky platforms and stretch boots that owned the late-'90s teen mall — and a founder's story wild enough for a movie. Steve Madden built a shoe empire from the trunk of a car, then went to federal prison for stock fraud tangled up with the Wolf of Wall Street.