NFL Blitz

[Nintendo 64] NFL Blitz TV Commercial

▶ The original commercial — press play

The arcade football game that threw the rulebook in the trash: seven-on-seven, 30 yards for a first down, no penalties, and late hits actively encouraged — you could body-slam a guy well after the whistle. From the NBA Jam bloodline, with the same announcer energy: "DA BOMB!"

Mark Turmell and Sal Divita had already rewired arcade basketball with NBA Jam, and in November 1997 their Midway team brought the same anarchic spirit to football. NFL Blitz was a seven-on-seven fever dream where a first down took 30 yards instead of 10, penalties didn't exist, substitutions didn't either, and pass interference, showboating, and flagrant late hits were all part of the fun. When NFL executives first saw it at Midway's Chicago offices, they reacted so badly to the violence that the league offered to hand back Midway's licensing fee just to make the game go away. A compromise was reached instead: the blood splatter came out and the post-play dogpile window got shortened — but the spirit stayed gleefully unhinged.

The arcade cabinet was an instant magnet, winning Arcade Game of the Year at Electronic Gaming Monthly's 1997 Editors' Choice Awards. When the Nintendo 64 and PlayStation ports landed on September 12, 1998 — with Steelers quarterback Kordell Stewart on the cover — they arrived to universal acclaim, and the living room became the new seven-on-seven battleground. Nobody played Blitz to simulate football; you played it to dropkick your buddy's quarterback and talk trash while the announcer screamed over every highlight.

The series ran annual editions into the early 2000s before Midway's NFL license era ended, and later attempts never quite recaptured the cabinet's lightning. But every sports game that has ever let you flatten someone after the play owes a debt to Blitz — the game that proved football didn't need rules to be fun, just yards and attitude.

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