#Lunch

4 items

Video thumbnail — Chef Boyardee ABC's and 123's Commercial (1989)
Food 1980s–present

Chef Boyardee ABC's & 123's

Spelling your name in pasta before you were allowed to eat it — alphabet letters and numbers in tomato sauce, a literacy game masquerading as lunch. It arrived around 1980, and behind the goofy can sits one of the great immigrant success stories in American food.

Video thumbnail — First Ever Lunchables Commercial (90s)
Food 1988–present

Lunchables

Prepackaged lunch trays where kids assembled their own mini-sandwiches from stackable crackers, meat slices, and cheese. The appeal was autonomy — you were in charge — making Lunchables a 1990s lunchbox status symbol that transformed eating from a chore into an activity.

Video thumbnail — Spaghettios Commercial 1994 "Uh Oh, Spaghettios"
Food 1965–present

SpaghettiOs

Neon-orange pasta rings eaten straight from a bowl with a spoon — a 1965 invention that every 90s kid assumes belongs to their own childhood. The ring beat out cowboys, astronauts, and stars for the job, and the jingle promised exactly what it delivered: the neat round spaghetti you can eat with a spoon.

Video thumbnail — Smucker's Uncrustables ad, 2003
Food 1995–present

Uncrustables

The round, crimped, crustless PB&J that conquered the 2000s lunchbox. Invented by two Minnesota dads in 1995, bought by Smucker's, and defended with an actual patent on the sealed crustless sandwich — still in freezers, bigger than ever.