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The early-2000s comedy and media dump every kid browsed instead of doing homework. Flash cartoons, prank-call soundboards, funny clips, and simple games — all stamped with the site's inescapable watermark, which became the running joke and the scandal at once.
The website where you could adopt a digital pet, battle it in the Battledome, and waste hours playing Flash mini-games to earn Neopoints. Launched by UK students Adam Powell and Donna Williams in 1999, Neopets became a certified after-school phenomenon, drawing tens of millions of users at its mid-2000s peak.