#Spectacle Dining

3 items

Video thumbnail — The Bankrupt Mars 2112: NYC's Weird & Troubled Martian Restaurant
Trends 1998–2012

Mars 2112

A 33,000-square-foot spaceship restaurant in Times Square where you literally flew to Mars on a motion-simulator shuttle before tumbling into a three-story underground Martian cavern. It was the largest space-themed restaurant on Earth when it opened, and it felt like it — a pure sci-fi fever dream.

Video thumbnail — Official All Star Cafe / Times Square New York City - March 1997
Trends 1995–2007

Official All Star Café

A 600-seat sports cathedral in Times Square where six of the world's biggest athletes put their names on a restaurant and filled it with memorabilia, video screens, and booths shaped like baseball mitts. It was Planet Hollywood's sports sequel — and proof that celebrity branding could turn dinner into an arena experience.

Video thumbnail — 2003 Rainforest Cafe commercial
Trends 1994–present

Rainforest Café

A jungle-themed restaurant chain founded by Steven Schussler, with the first location opening in October 1994 at the Mall of America in Minnesota. Diners ate surrounded by animatronic animals, aquariums, fake tropical rainstorms with thunder and lightning, and the constant squawk of electronic birds. Rainforest Café epitomized 1990s themed entertainment and the mall culture experience.