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The woman who turned folding a fitted sheet into an empire. Through the 90s, Martha Stewart's magazine, TV show, and Kmart aisles made impossibly perfect domesticity — the glue gun, the good things, the hand-glazed everything — into mass entertainment your mom couldn't look away from.
The glossy wildlife magazine that arrived in your mailbox, each issue a deep dive into a single animal. But the TV commercial — promising a free elephant issue and a tiger poster if you called the 1-800 number — ran on infinite repeat in 90s kids' blocks, embedding itself in the memory of everyone who never got that poster.