Hershey's Swoops
Chocolate slices shaped like Pringles potato chips, for reasons nobody could explain — and almost nobody knew they existed anyway. From 2003 to 2006 they came in snack cups, flavored like the Hershey lineup: Milk Chocolate, Reese's, York, Almond Joy. The perfect 2000s grocery-aisle experiment: an idea that made sense on a whiteboard and nowhere else.