#Diet Culture

3 items

Video thumbnail — Jenny Craig - Commercial - 1-800-94-JENNY - Jingle (1994)
Trends 1983–2023

Jenny Craig

The strip-mall weight-loss centers with the one-on-one consultants and the little frozen meals — and the TV ads that ran so constantly that "I called Jenny" needed no explanation. Through the '90s, Jenny Craig was simply part of the atmosphere: on every commercial break, in every shopping plaza, name-dropped in every sitcom.

Video thumbnail — 1992 Ultra Slim Fast commercial w/Tommy Lasorda
Food 1977–present (peak late 1980s–1990s)

Slim-Fast

The milkshake-that-isn't in a can, sold to a whole country as "a shake for breakfast, a shake for lunch, and a sensible dinner," with a Dodgers manager who actually went on the plan as its first famous face. Slim-Fast dates to 1977, but the late '80s and '90s were when it was everywhere.

Video thumbnail — Weight Watchers ad w/Sarah Ferguson, 1999
Trends 1963–present

Weight Watchers

Weekly meetings in a church basement, a public weigh-in, and — after 1997 — everything in your pantry translated into a POINTS number. Weight Watchers was already three decades old by the '90s, but that's the decade it felt like everyone's mom was "counting points" and the Duchess of York was on TV saying it worked.