Food 1990s heyday 1988–1997 peak

Clearly Canadian

Original Clearly Canadian Commercial

▶ The original commercial — press play

The sparkling flavored water in the teardrop-shaped glass bottle that made every '90s kid feel fancy. Wild Cherry, Mountain Blackberry — nursed like it was champagne.

Clearly Canadian was the sparkling flavored water that made every '90s kid feel a little fancy. Launched out of Vancouver, British Columbia, in 1988, it came in a distinctive teardrop-shaped glass bottle — flavors like Wild Cherry and Mountain Blackberry, sweetened with cane sugar and colored with nothing at all.

It rode the early-'90s 'New Age beverage' wave alongside Snapple, and sales rocketed to a record of roughly $155 million in 1992. The fall was just as fast: revenue dropped by more than a third the very next year as the fad cooled and competitors piled in.

The brand limped through decades of ownership changes and never regained its peak, though a 2013 fan crowdfunding campaign pre-sold tens of thousands of cases and briefly brought it back. For most people, though, Clearly Canadian is frozen in that heavy glass bottle you sipped slowly to make it last.

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